Martin Kim named General Manager of Iron Heads GC
LIV Golf today announced the official hires of five team General Managers who bring decades of leadership and business experience from across sports, entertainment and media industries. Each team’s General Manager role will manage the operational and strategic aspects of their teams, including daily operations, sponsorship sales, marketing, and player relations.
Boasting extensive backgrounds from baseball, golf, tennis, and esports, these leaders will focus on leveraging their experience to set strategic direction and build sustained growth and long-term success, both on and off the course. On par with LIV Golf’s mission to grow the game globally, these new leaders represent five different countries – Australia, Korea, South Africa, Sweden, and the United States.
Martin Kim was named General Manager for Iron Heads GC. Kim joins Iron Heads GC having spent five years leading commercial revenue and strategic partnerships for Gen.G Esports, a world-renowned esports and gaming organization operating in the U.S., Korea, and China.
Prior to Gen.G, Kim spent eight years in professional baseball working for the Los Angeles Dodgers and Major League Baseball in multiple capacities, including corporate partnerships, international marketing, global events, and player management focused on the Asia-Pacific region.
“From the start, I was attracted to the long-term vision of LIV Golf. It was the opportunity to lead a founding franchise like the Iron Heads that sold me on the role,” says Kim. “I am thrilled to be a part of this new era of professional golf, with the goal of building the Iron Heads into a successful global franchise.”
Kim will focus on becoming an ambassador for LIV Golf, while making the Iron Heads into a fan-favorite organization across Asia. He will aim to leverage his experience in bringing Korean sponsorships to the Los Angeles Dodgers and Major League Baseball to help drive the team’s success and long-term commercial viability regionally and globally.